EqualiShop helps organisations support diverse suppliers through a curated marketplace of values-driven brands. Employees get exclusive codes while you track clicks, spend and engagement.
EqualiShop is built with the same activation experience that Cashblack delivered across major organisations. Here are real moments from those workplaces.
Based on surveys conducted at UK Black Business Show and similar events
A values-led employee rewards platform that helps you support diverse suppliers, strengthen DEI impact and give employees something they feel proud to use.
Make it simple for employees to discover values-driven brands, then reward them with codes that drive measurable spend.
Employees browse brand categories, copy a code and shop. No noisy search flows required on the homepage.
Track engagement and spend, then report on how your employee marketplace supports values-led suppliers across the business.
EqualiShop supports the stakeholders who own benefits, supplier strategy and impact reporting.
Launch a benefit that feels modern, then track adoption so you can optimise what employees actually use.
Connect intent to measurable behaviour by showing how spend flows toward values-led suppliers.
Give teams a practical marketplace that supports diverse suppliers across categories employees already buy from.
Employees browse, use codes and shop, while employers track engagement and impact.
Employees browse purpose-led brands and find relevant offers in a clean, simple experience.
Most employee perks platforms offer the same generic discounts. EqualiShop connects rewards to real impact.
Launch a values-led rewards platform your employees will actually use. Track engagement, measure impact and report to your board — all from one dashboard.
Real feedback from employees, graduates and organisations we have worked with.
"I would genuinely use this. Knowing my rewards are going to brands that share my values makes it feel like more than just a perk."
"If an employer offered something like this, it would absolutely influence my decision to join. It shows they actually care about the values they talk about."
"The activation was seamless. Employees engaged with it immediately and the feedback from our people team was overwhelmingly positive."
"Most rewards platforms feel generic. This one actually means something — it connects what we spend to what we stand for as an organisation."
Quick answers for HR, procurement and leadership stakeholders.
9 in 10 employees we surveyed want a values-led rewards platform. Book a demo to see how EqualiShop can help your organisation lead the way.
